Joy in the brand vol.9





Purovel is a luxurious, modern, minimalist spa brand integrated within Swiss Hotels & Resorts. Its origin is based on the 4 seasons alpine air in the Swiss mountains. It prioritises natural and pure concepts such as water, wood, stone. Furthermore, it has its own organic oils produced in Switzerland rather than having private label products, which strengthens the branding fact.
Spa lovers..As you notice, there is not a specific insigne, the brand only consists of a softly & globally & locally designed letters. Grey & white are the dominant colours which I think they totally reflect “purity”. Perhaps, a light & classy green tone would be another choice. All in all, I strongly suggest you to inhale an Alpine air in Purovel Spa especially with Swiss Mountain & Alpine Meadow signature massages! J

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